Rigid Brand Jeans is a premium line of denim. Founded in 2008, the line was created by 19 year-old denim prodigy, Adam Vanunu, a 2nd generation denim maker. Rigid Brand Jeans designs and constructs all of their denim in Los Angeles, using only the finest denims from Japan. With special attention to fits, fabrics, washes, and detailing, Rigid Brand Jeans creates an unparalleled experience in comfort and style.